As part of the crew of the 37th edition of the America's Cup that takes place in Barcelona for first time, Estrella Damm embarked as one of the main sponsors of the competition.
Celebrating this global event, the beer brand commissioned an illustrated artwork as main visual during the events. The canvas depicts the fierce and endurance of AC75s sailing in front of Barcelona's sea. The visual is applied to their products, packs and stands as well as at the premises of the Americas’s Cup.
Client. Estrella Damm
Agency. Smäll
Production. The mushroom company